Four Fathers Brewing Co. is an award-winning craft brewery in Southern Ontario, Canada. The brewery was conceived amongst four fathers who all met through their sons playing hockey. With a passion for quality beer they began brewing with barrels in a garage three years ago and have since opened their first brew pub with beer being sold in Ontario with plans to expand.
In 2013 I began working on designs for the to-be brewery. A formal brand identity was established and from that merchandise and various concepts for future ventures. In 2015 the branding took on a slight change when Four Fathers formally established.
Process work took course over a few weeks - the key identity being the number '4'.
The branding led to an 'old-school' hockey theme, a nostalgic image for the founders and an embodiment of how they all met in the first place. Two versions were created for various branding uses.